Reader submission: this Philadelphia gym offers a "Vinyassa and Vino" class, which "incorporates wine into the poses of a Vinyassa Yoga class." The yoga + wine thing is not new -- NYT stories going back to 2006 reference it. The intersection of alcohol + wellness and fitness is a major theme we'll explore.
For now we will say: yoga and wine do not mix. No matter what kind of lifestyle trends story you read, keep this in mind (by Kelly McCormick for Elephant Journal):
"Alcohol dramatically affects your coherence, awareness and consciousness. Being genuinely interested in union surely means bringing pure coherence, full awareness and clear consciousness to your mat. When we come together as a community in the space of practicing yoga, we have a responsibility to ourselves and each other to create an atmosphere of growth and support. Of union."
Some other things: 1) Fitness and wellness spaces should be welcoming to all, including people who do not drink or use other drugs -- for whatever the reason. Yoga is an incredible resource for all, including people in recovery, and classes like this undermine the deeply restorative work that the practice holds. 2) Classes and images like this send the message that drinking is "healthy." While we often hear about the health benefits of moderate drinking, not everyone can or does drink moderately. Consider this CDC data: Excessive alcohol use led to approximately 88,000 deaths and 2.5 million years of potential life lost each year in the United States. We must acknowledge the public health toll of alcohol. 3If you are bothered by classes like this at your yoga studio or gym, it's OK to say something! You are not alone.
We're working to develop resources for individuals to share on a variety of topic -- includ
Run All The Miles Drink All The Champagne
Reader submission. @summittosoul looks like lovely athleisure boutique focused on responsible sourcing. Great mission: “We cater to the holistic female athlete—whether she is running trails, spinning at the studio, or finding her Om. Her body. Her mind. Her soul. We are with her.” BUT ... this shirt is a no. Alcohol messaging in fitness apparel is a trend we are ready to see disappear. There are so many other better stories to tell than “you worked your ass off so you deserve to drink.” (Yes we know this is also an extension of running culture to an extent.) We believe we can #tellbetterstories, especially when alcohol abuse and dependence is rising at an alarming rate among women. #fitness#apparel#running ・・・ Cheers to the start of a fabulous weekend!🥂#tgif#reachformore#summittosoul
All I Need Is Love ...
From clothing brand "I Love Running," posted to Facebook 3.18.18
@PopSugarGlow posted this on their FB page. It’s of a woman lifting weights and drinking out of a bottle of wine simultaneously with the caption of “balance is key in living a healthy, active lifestyle.” You guys. 😒 ➡️First, this image was created by an individual. Though we clearly find problem with the message, in our work we are really looking toward major brands who should know better. ➡️@popsugar, that’s you. Editors, social media managers and content creators need to do better in sharing images that continue the alcohol-as-lifestyle, and particular in fitness, narrative. ➡️As a reminder, we are not prohibitionists. But we believe alcohol has no place in messaging around fitness and wellness. Particularly as we face a public health crisis involving alarming rates of women and problematic and binge drinking, as well as a greater addiction epidemic in our country. ➡️It’s time to stop with the “wine workouts,” the alcohol jokes/memes and related content that ignores this basic fact: alcohol is a drug that can have significant health consequences. The images you create, share, and post matter.